Virginia Promotional Products Association


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  • Monthly Webinar: Customer Engagement in a Digital World


Monthly Webinar: Customer Engagement in a Digital World

  • 26 Jan 2017
  • 12:30 PM - 1:30 PM
  • Your Desk

Registration

 

WEBINAR:
Customer Engagement
 
In A Digital World


REGISTER HERE

Thursday, January 26, 2017

12:30 - 1:30pm


Presented by: 

David Shultz,

DistributorCentral, LLC 

Topic

This session is designed for distributors interested in learning how to leverage their website and other digital properties to increase customer engagement.  

It will look at the elements of an effective website including overall design and usability, the importance of responsiveness/mobile usability when designing a website, product research and presentation tools, virtual sampling tools, social sharing tools, and the incorporation of video into your website. 

We will also explore ways to use blogs, social media and email marketing to build and grow relationships with your customers to keep them coming back for more as well as touch on the basics of search engine optimization (SEO) and ways to use analytics to help refine your digital efforts.


Our Presenter

David Shultz is one of the original members of the software development team behind industry-leading technology firm, DistributorCentral, LLC. 

Today Mr. Shultz serves as a member of the firm's executive team, providing leadership and strategic support to its software development, sales, marketing and customer support teams. He also works closely with key customers to help them implement technical solutions designed to streamline operations and drive revenue growth. 

A recent recipient of PPAI's Industry Collaborator award, Mr. Shultz enjoys collaborating with his supplier, distributor, and business service provider peers to address technical challenges affecting our industry.


REGISTER HERE


VAPPA
PO Box 56283
Virginia Beach, VA 23454
757.491.3114
www.VAPPA.biz


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