Savvy advertisers want products that have reach, recall and low cost-per-impression, and branded promotional items provide all that and more. In fact, promotional products are the only advertising medium that can engage all five senses. People can touch a soft logo-ed hoodie or savor delicious custom-branded chocolates. The right promotional product can give your clients advantages that simply aren't available with other advertising media. And studies show that end-users truly connect with advertisers who give them stand-out promo products.
During this interactive session, you'll hear case studies of what products and campaigns really work, see examples of top-selling promotional products, and discover proven research that will help you become a better consultant and grow your sales.
Chris is Regional Vice President, NW with Halo Branded Solutions and is currently the President of the Northwest Promotional Marketing Association (NWPMA) and is a certified advocate for PPAI as well as a past L.E.A.D participant.
Chris has presented 5 Sense Branding Solutions to the Association of Luxury Suite Directors, Fan Loyalty Managers with national sports organizations. Business' such as Nike and Intel, small & medium sized businesses, and Universities have also appreciated Chris's education and case studies about the Promotional Products Industry as an effective advertising medium that targets all 5 senses of the consumer and employee.
Chris advocates that, "Traditional Marketing can't work alone in this day of technology - Brands must escape the clutter, beat their chest, and engage the consumer to take an action. Savvy businesses want products that have REACH, RECALL, and LOW COST-PER IMPRESSION and the promotional product provides all that and more! The right promotional product, with a plan behind the branded product, can give your customers advantages that simply aren't available with other advertising media."